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LANSA Data Sync Direct Integrated with Oracle Product Information Management

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The combined solution provides manufacturers with a scalable end-to-end business solution for robust product information management with certified GDSN synchronization capabilities. 

LANSA announced today it has integrated LANSA Data Sync Direct with Oracle Product Information Management for a supply-side Global Data Synchronization Network (GDSN) solution.

LANSA provides a fully certified GDSN-based item data synchronization solution with multiple data pools, including the most heavily utilized data pools and destinations such as 1SYNC (USA, Netherlands, any international location) and CABASnet (Latin America). LANSA Data Sync Direct can communicate with any GDSN Certified data pool (SA2, Parangon, AECOC, Sinfos, Syncfonia, etc.) providing open messaging. Many manufacturers use Oracle Product Hub solutions to have a central product mastering system integrated to fragmented internal environments such as ERP, CRM, PLM and legacy systems. As a result, they are able to maintain an accurate and enriched single “source of truth” for all product data that needs to be shared with retailers. The integration between Oracle Product Hub and LANSA Data Sync Direct gives suppliers access to item information already stored in their Oracle Product Hub and securely sends it to data pools to comply with retailer requests for exchanging item information via the GDSN.

Hardeep Gulati, Oracle's vice president, PLM and PIM product strategy, said, “GDSN-based accurate data synchronization has delivered substantial efficiencies in the retail value chain. Although Oracle already provides a GDSN solution for retailers, the integration between Oracle Product Information Management and LANSA Data Sync Direct creates a solution for suppliers and manufacturers to synchronize item and price data. As a result, our joint customers will now be able to get the robust scalable product mastering solution integrated with a leading data sync solution to meet retailer mandates.”

Jeff Holzman, LANSA's director of solution products, said, “This important integration enables us to provide a seamless connection into 1SYNC and other GDSN certified data pools for manufacturers to synchronize their item information with trading partners worldwide. Now, Oracle customers can benefit from a competitive advantage and access to best-of-breed capabilities.”

“1SYNC is pleased to see LANSA and Oracle take a leadership role in helping organizations gain the benefits of data synchronization,” said Ruben Castano, 1SYNC director of business development. “1SYNC has had a longstanding relationship with both companies, and many of the trading partners within the 1SYNC community are using LANSA Data Sync Direct today. We foresee the combined offering of these respected organizations as having a positive influence on the continued adoption of GDSN.” 

About the Oracle PartnerNetwork 

LANSA is a member in the Oracle PartnerNetwork, a global business network of more than 20,000 companies who deliver innovative software solutions based on Oracle software. Through access to Oracle’s premier products, education, technical services, marketing and sales support, the Oracle PartnerNetwork program provides partners with the resources they need to be successful in today’s global economy. Oracle partners are able to offer their customers leading-edge solutions backed by Oracle’s position as the world's largest enterprise software company. Partners who are able to demonstrate superior product knowledge, technical expertise and a commitment to doing business with Oracle qualify for the Certified Partner levels. http://oraclepartnernetwork.oracle.com.

About LANSA 

LANSA is a leading provider of application development, modernization and integration software. LANSA's powerful suite of cross-platform development tools lets organizations overcome the complexity inherent in creating and maintaining business applications. LANSA’s integrated tool set is also the technology foundation for a wide range of business solutions from LANSA and over 300 Business Partners. Established in 1987, LANSA supports thousands of companies around the world with its products and services. For more information, please visit: www.lansa.com.

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