1WorldSync, the leading global product information network and data synchronization platform and LANSA, a recognized leader of business process integration and data synchronization software announced today they have aligned on a global partnering agreement. This will provide their mutual customers with a complete “end-to-end” solution for product information management and distribution.

With the emergence of multi-channel commerce, and mobile/social engagement, the need for connected and trusted product content has grown exponentially. Customers are seeking a single, fully integrated technology solution for item creation and management. 1WorldSync’s strength has always been providing the combination of trusted data, enabling technology and professional services to its customers to share product information with its trading partners. LANSA, on the other hand, has always focused on solutions that create, enrich, aggregate, manage and share product information.

Both companies have a proven history of working together, since 2001, and have successfully completed many joint customer engagements by simplifying Item Management Processes through thought leadership and technology. This new and extended level of global collaboration will help our joint customers to ensure that product information is managed efficiently and remains accurate and timely throughout its lifecycle.

Nihat Arkan, CEO 1WorldSync added. “Consumer demand is driving the need for management and control of a significantly expanded set of product attributes. This is both an opportunity and a challenge for brand owners, retailers, distributors, operators and healthcare providers. They have the opportunity to capture market share by making this information readily available to their customers, but it requires them to manage an enormous amount of information. Our extended global partnership with LANSA provides customers with a fully integrated solution for item management that makes the governance of such business-critical data more efficient.”

“We have strengthened our long-standing relationship with 1WorldSync to provide joint and new customers with a more complete end-to-end B2B and B2C data management solution. As a result of this new collaboration agreement we will each invest even more in our joint engineering, sales, marketing and service delivery efforts, thereby creating the first global powerhouse for Product Information Management (PIM) solutions in the GS1 community.” – Martin Fincham, CEO, LANSA

As a leading global healthcare company and loyal customer of 1WorldSync and LANSA, Abbott Laboratories, Inc. has benefited greatly through the partnership by meeting the 2012 GTIN Sunrise requirements, establishing their base product information in GDSN and continuing to extend their product data by starting to incorporate the Food and Drug Administration (FDA) Unique Device Identification (UDI) requirements all through very solid client relationships and collaboration.

1WorldSync and LANSA will embark upon joint industry imperatives providing a turnkey PIM solution with real-time integration, focused on product data management and synchronization enabling customers to have a highly configurable solution.

LANSA is a low-code, high-productivity software development platform for mobile, web, and desktop applications. Visual LANSA's unique low-code development platform, system integration, and digital transformation technologies reduce hand-coding, support multiple languages, and empower development teams to build applications up to 10 times faster. More than 8,000 organizations in 65 countries use LANSA's platform to develop, maintain, and integrate their business applications, ensuring a consistent look and feel with minimal coding. Customers include JPMorgan Chase, Kawasaki, TruGreen, Vistar, and Walt Disney, among others. LANSA is a division of Idera, Inc.