04
Mon, Nov
6 New Articles

mrc Wants to Help Application Software Vendors Close More Deals

Channel News
Typography
  • Smaller Small Medium Big Bigger
  • Default Helvetica Segoe Georgia Times

 

Software developer michaels, ross & cole, ltd. (mrc) announced their new application software vendor partnership program. This program is designed to help application software vendors close a higher percentage of demos they give to prospects and keep their customers on maintenance longer.

 

Modern application software vendors face a growing number of problems, such as:

 

    • They can't meet every prospect's needs: Application software vendors face the difficult challenge of selling the same software to different companies—no two of which are the same. They can't possibly fit every prospect’s exact needs, and lose deals as a result.

 

    • They face growing competition: As the cloud drives down the cost of creating and delivering software, more software companies emerge on a seemingly daily basis. Existing application software vendors now face more competition than ever before.

 

    • They can’t keep up with changing technology: The world of technology is currently experiencing some of the most dramatic changes since the rise of the internet. With the cloud gaining ground in the enterprise and mobile device usage exploding, application software vendors face the daunting task of keeping their software current with constantly changing technology.

 

 

To address these mounting challenges, mrc created their new application software vendor partnership program. The partnership program will help application software vendors:

 

    • Close a higher percentage of qualified prospects
      Before going into a demo with a prospect, an application software vendor may understand where their software fits the prospect’s requirements, and where it’s weak. Other times, they don’t discover their strengths and weaknesses until after the demo. In either situation, application software vendors who join the new partner program have an advantage. They can use m-Power—mrc’s web application development platform—to quickly address weaknesses in their software before (or after) the demo. This helps them create an offering completely tailored to the prospect’s needs, giving the vendor a far better chance of closing the deal.

 

    • Keep customers on maintenance longer
      As regulations change and business needs evolve, an application software vendor’s software slowly falls out of touch with their customer’s needs. Unless the software adapts to each customer’s changing needs, many customers will likely search for other solutions. Software vendors who join the new partner program can package m-Power with their existing product—giving their customers the necessary tools to extend and surround their software with modern features as needed, without altering the underlying software package at all. This lets the vendor’s software adapt to their customer’s changing requirements—helping them retain more customers on maintenance.

 

    • Adapt their software to current and future trends on the fly
      Application software is often slow-moving and difficult to change. m-Power adds a tactical aspect to application software—letting vendors augment their software with new features and capabilities as needed. Using m-Power, application software vendors can adapt their software to current and future technology trends on the fly.

 

 

“From changing technology to increasing competition, application software vendors face a growing number of challenges,” says Sal Stangarone, mrc’s Senior Product Consultant. “This new partnership program will help these vendors better meet their prospect’s needs, and become more profitable as a result.”

 

mrc's development tool suite, m-Power, is used to create business applications and can run on any platform that supports Java (e.g. OS/400, Linux, Unix, and Windows). Applications access DB2/400, Oracle, MySQL and MSSQL, or any combination thereof. Using these development tools, users create an endless variety of Java-based business applications from simple queries to reports, to complex custom enterprise systems and dashboards. mrc was a recipient of the 2004 Apex Award for application development, is a long-time IBM Business Partner, and has been producing award-winning development software since 1981.

BLOG COMMENTS POWERED BY DISQUS

LATEST COMMENTS

Support MC Press Online

$

Book Reviews

Resource Center

  • SB Profound WC 5536 Have you been wondering about Node.js? Our free Node.js Webinar Series takes you from total beginner to creating a fully-functional IBM i Node.js business application. You can find Part 1 here. In Part 2 of our free Node.js Webinar Series, Brian May teaches you the different tooling options available for writing code, debugging, and using Git for version control. Brian will briefly discuss the different tools available, and demonstrate his preferred setup for Node development on IBM i or any platform. Attend this webinar to learn:

  • SB Profound WP 5539More than ever, there is a demand for IT to deliver innovation. Your IBM i has been an essential part of your business operations for years. However, your organization may struggle to maintain the current system and implement new projects. The thousands of customers we've worked with and surveyed state that expectations regarding the digital footprint and vision of the company are not aligned with the current IT environment.

  • SB HelpSystems ROBOT Generic IBM announced the E1080 servers using the latest Power10 processor in September 2021. The most powerful processor from IBM to date, Power10 is designed to handle the demands of doing business in today’s high-tech atmosphere, including running cloud applications, supporting big data, and managing AI workloads. But what does Power10 mean for your data center? In this recorded webinar, IBMers Dan Sundt and Dylan Boday join IBM Power Champion Tom Huntington for a discussion on why Power10 technology is the right strategic investment if you run IBM i, AIX, or Linux. In this action-packed hour, Tom will share trends from the IBM i and AIX user communities while Dan and Dylan dive into the tech specs for key hardware, including:

  • Magic MarkTRY the one package that solves all your document design and printing challenges on all your platforms. Produce bar code labels, electronic forms, ad hoc reports, and RFID tags – without programming! MarkMagic is the only document design and print solution that combines report writing, WYSIWYG label and forms design, and conditional printing in one integrated product. Make sure your data survives when catastrophe hits. Request your trial now!  Request Now.

  • SB HelpSystems ROBOT GenericForms of ransomware has been around for over 30 years, and with more and more organizations suffering attacks each year, it continues to endure. What has made ransomware such a durable threat and what is the best way to combat it? In order to prevent ransomware, organizations must first understand how it works.

  • SB HelpSystems ROBOT GenericIT security is a top priority for businesses around the world, but most IBM i pros don’t know where to begin—and most cybersecurity experts don’t know IBM i. In this session, Robin Tatam explores the business impact of lax IBM i security, the top vulnerabilities putting IBM i at risk, and the steps you can take to protect your organization. If you’re looking to avoid unexpected downtime or corrupted data, you don’t want to miss this session.

  • SB HelpSystems ROBOT GenericCan you trust all of your users all of the time? A typical end user receives 16 malicious emails each month, but only 17 percent of these phishing campaigns are reported to IT. Once an attack is underway, most organizations won’t discover the breach until six months later. A staggering amount of damage can occur in that time. Despite these risks, 93 percent of organizations are leaving their IBM i systems vulnerable to cybercrime. In this on-demand webinar, IBM i security experts Robin Tatam and Sandi Moore will reveal:

  • FORTRA Disaster protection is vital to every business. Yet, it often consists of patched together procedures that are prone to error. From automatic backups to data encryption to media management, Robot automates the routine (yet often complex) tasks of iSeries backup and recovery, saving you time and money and making the process safer and more reliable. Automate your backups with the Robot Backup and Recovery Solution. Key features include:

  • FORTRAManaging messages on your IBM i can be more than a full-time job if you have to do it manually. Messages need a response and resources must be monitored—often over multiple systems and across platforms. How can you be sure you won’t miss important system events? Automate your message center with the Robot Message Management Solution. Key features include:

  • FORTRAThe thought of printing, distributing, and storing iSeries reports manually may reduce you to tears. Paper and labor costs associated with report generation can spiral out of control. Mountains of paper threaten to swamp your files. Robot automates report bursting, distribution, bundling, and archiving, and offers secure, selective online report viewing. Manage your reports with the Robot Report Management Solution. Key features include:

  • FORTRAFor over 30 years, Robot has been a leader in systems management for IBM i. With batch job creation and scheduling at its core, the Robot Job Scheduling Solution reduces the opportunity for human error and helps you maintain service levels, automating even the biggest, most complex runbooks. Manage your job schedule with the Robot Job Scheduling Solution. Key features include:

  • LANSA Business users want new applications now. Market and regulatory pressures require faster application updates and delivery into production. Your IBM i developers may be approaching retirement, and you see no sure way to fill their positions with experienced developers. In addition, you may be caught between maintaining your existing applications and the uncertainty of moving to something new.

  • LANSAWhen it comes to creating your business applications, there are hundreds of coding platforms and programming languages to choose from. These options range from very complex traditional programming languages to Low-Code platforms where sometimes no traditional coding experience is needed. Download our whitepaper, The Power of Writing Code in a Low-Code Solution, and:

  • LANSASupply Chain is becoming increasingly complex and unpredictable. From raw materials for manufacturing to food supply chains, the journey from source to production to delivery to consumers is marred with inefficiencies, manual processes, shortages, recalls, counterfeits, and scandals. In this webinar, we discuss how:

  • The MC Resource Centers bring you the widest selection of white papers, trial software, and on-demand webcasts for you to choose from. >> Review the list of White Papers, Trial Software or On-Demand Webcast at the MC Press Resource Center. >> Add the items to yru Cart and complet he checkout process and submit

  • Profound Logic Have you been wondering about Node.js? Our free Node.js Webinar Series takes you from total beginner to creating a fully-functional IBM i Node.js business application.

  • SB Profound WC 5536Join us for this hour-long webcast that will explore:

  • Fortra IT managers hoping to find new IBM i talent are discovering that the pool of experienced RPG programmers and operators or administrators with intimate knowledge of the operating system and the applications that run on it is small. This begs the question: How will you manage the platform that supports such a big part of your business? This guide offers strategies and software suggestions to help you plan IT staffing and resources and smooth the transition after your AS/400 talent retires. Read on to learn: