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Web, Portal and Mashup Experts to Convene in Chicago

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IBM Portal Excellence conference is dedicated to helping organizations learn how to deliver and optimize exceptional Web experiences and increase customer loyalty and retention.

The preeminent exceptional Web experience event, the IBM Portal Excellence Conference 2010 –Americas, opens next week in Chicago. This conference is dedicated to helping organizations be more successful by highlighting proven business solutions and technical strategies designed to keep pace with rapidly evolving Web user demand and expectations. The conference will be held at the Hilton Chicago hotel.

Keynote speakers include Larry Bowden, vice president, IBM Portals and Web Experience Software, who will speak on, "The Next Generation Web Experience," and Jim Murphy, research director, Gartner's Web and Cloud Group, who will speak on, "Portals Unbound: The Next-Generation Web and the Future of the Portal."

Registration is still open, and the conference is expected to be more popular than ever this year. The conference hotel is already sold out, and rooms are tight throughout the city, so those who get to attend will be fortunate indeed.

About the Conference

An Exceptional Web Experience is achieved when the intended users' expectations have been met–or better yet–exceeded. This annual event is dedicated to helping organizations learn how to keep pace with the expanding, and ever increasing, Web-savvy user. You’ll learn about the latest Web portal, content, social, mobile, commerce, business process management and other innovations/technologies available from IBM and our Business Partners–as well as best practices and success stories. Attendees will hear directly from customers across industries as they share their experiences building and delivering exceptional Web experiences to enterprise and customer-facing audiences, gaining enhanced customer loyalty, satisfaction, and improved ROI. They will see how powerful and beneficial an exceptional Web experience can be, and how companies and organizations of every size can drive better business outcomes.

Attendees also will:
  • Gain Insight into critical business issues and emerging technologies
  • Improve business and technical planning with expertise and guidance gained from in-depth presentations
  • Test-drive the latest technologies during hands-on training sessions
  • Take advantage of onsite certification testing
  • Learn about the latest products and expert solutions at the Product Expo
  • Discuss product strategy and technical directions with IBM Product and services architects
  • Participate in communities of interest through roundtable topic discussions, birds-of-a-feather sessions and panel forums.

The Exceptional Web Experience Portal Excellence Conference is expected to offer a wealth of knowledge and resources for business executives and IT professionals, including line of business executives, business analysts, IBM Business Partners, IT decision makers, project managers, technical staff, developers, content managers and analysts.

Attendees are likely to gain a range of valuable benefits including:

  • Dedicated conference tracks designed to present proven business value methodologies, the latest platform innovations, and software strategy, providing business and IT managers and executives successful approaches to drive better business outcomes
  • World-class education in over 125 sessions including hands-on labs, plus product certifications
  • Insights gained from real-life applications through presentations and discussions by customer speakers - knowledge you can apply to your work challenges
  • Professional contacts, including industry thought leaders, business partners, customers and IBM experts, who can influence the success of your projects
  • Learn about the latest products in the industry, showcased by our expert IBM and IBM Business Partner solution providers at the Solutions Expo
  • Users can select from a variety of business value, technical, customer solution and industry specific offerings, also topic round-table sessions, hands-on-labs, product certifications, Portal Zone, Meet the Architect's panel, and Birds-of-a-Feather sessions - all designed to provide the information you need to successfully deliver innovative, exceptional web experiences utilizing your Portal infrastructure.

Larry Bowden's talk will be based on the fact that in today’s globalized economy business leaders and IT executives must deliver break-through business value that yields sustainable competitive advantage. In his talk, Larry will establish the exceptional Web experience imperative, and demonstrate how organizations are able to drive business growth by differentiating their brand and building deep, lasting customer relationships. The idea is to learn what this vision and platform strategy can mean to your organization. Larry will encourage attendees to witness how to deliver and optimize exceptional Web experiences and increase customer loyalty and retention by providing smart web experiences with the responsiveness and flexibility to adapt to complex, dynamic business environments.

Larry has over two decades experience in IBM helping customers exploit the opportunities provided by information technologies. He is also vice president, Portals and Mashups, where he is responsible for the development and delivery of Web based products and solutions to help customers create differentiated web experiences for their customers, partners, employees or citizens. Prior to this, he was vice president Portal Solutions and Lotus Products for IBM's Lotus Software brand and the lead for strategy, marketing, partnerships, industry offerings and services.

Gartner's Jim Murphy will explore portal concept and its evolving role in light of drastic shifts in the technology, business, and social landscape. The next generation portal is evolving into a pervasive and engaging user experience platform (UXP). Jim will discuss UXP technologies like context awareness, rich internet applications, and enterprise mashups, and how they will help organizations better serve their employees, partners, and customers.

Jim is a research director in Gartner's Web and Cloud group, concentrating on portals and mashups. He advises clients on effective strategies for portals, mashups, and related areas like content management, collaboration, and search.

Jim brings hands-on experience in enterprise content management and collaboration to his current position. He advised AMR Research's clients on knowledge management, collaboration, content management, enterprise search, and portals. He also worked with software vendors on marketing and product strategies, tracking trends to assess the competitive landscape. He was instrumental in developing AMR Research's customer portal and many of the firm's internal knowledge management practices.

The IBM business model is built to support two principal goals: helping clients succeed in delivering business value by becoming more innovative, efficient and competitive through the use of business insight and information technology (IT) solutions; and, providing long-term value to shareholders. The business model has been developed over time through strategic investments in capabilities and technologies that have the best long-term growth and profitability prospects based on the value they deliver to clients. The company's strategy is to focus on the high-growth, high-value segments of the IT industry. The company's global capabilities include services, software, hardware, fundamental research and financing. The broad mix of businesses and capabilities are combined to provide business insight and solutions for the company's clients.

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